The day we have been waiting for has come on Wednesday, February 10th – passage ranking (formerly known as passage indexing) is live in the US English search results. Google confirmed this after I pinged Danny Sullivan of Google about the status the other day.
Danny Sullivan said on Twitter that passage ranking went live “about two hours after” I asked about it. Danny shared “passage ranking launched yesterday afternoon Pacific Time for queries in the US in English. It will come for more countries in English in the near future, then to other countries and languages after that. We’ll update this thread as those further launches happen.”
About two hours after you asked 🙂https://t.co/iyC5ftZdE8
— Danny Sullivan (@dannysullivan) February 11, 2021
In short passage ranking is Google’s way of algorithmically sifting through a long piece of content and being able to understand that a specific passage or set of passages is about query X, while another specific passage or set of…